who we are

GO-TO-MARKET STRATEGY EXPERTS

We have specialized expertised in observation + conversation + rigorous analytics, leading to perception-changing strategies for your brand, your customer experience, and your market.

FIELD CONSULTANTS

Our orientation is to witness the problem and formulate answers live in the field.


guiding principles

REAL PEOPLE

NO DISTRACTIONS

HANDS-DIRTY APPROACH

QUALITY FIXATION

COLLABORATIVE ANSWERS

MUTUAL RELATIONSHIPS

FAST RESULTS

 

experience and expertise

Torque is Canada’s only boutique consulting firm focusing exclusively on go-to-market strategy. Based in downtown Toronto, and with an office in Vancouver, the privately owned shop helps clients diagnose and remedy market-facing problems, or size up and pursue new opportunities.

Typical assignments stem from loss of market share, customer apathy, brand confusion, or new market exploration/product introduction, re-branding and M&A due-diligence.

Torque helps in three ways: strategic planning, facilitation, and problem-solving. Our methods include:

  • in-field diagnostics
  • market-sizing
  • segmentation
  • market trend-gap analysis
  • brand audits
  • value proposition clarification
  • structured thinking

Site Map
Site Search